INTERACTIVE MICROSITE DESIGN
Your stories, all in one beautiful interactive microsite
Turn your content into an immersive digital experience.
What is a microsite, and why does it matter for nonprofits and purpose-driven organizations?
A microsite is a mini-website for major initiatives, program launches, donor campaigns, and annual reports that need more than just a page on your website.
A microsite is separate from your main website but still connected to your brand.
How a microsite supports organizations like yours:
This is where your message comes to life: you’re giving people one clear path to engage. No distractions, no competing messages—just your story and their next step.
(And yes, the results tend to be pretty remarkable.)
It takes more than an email, social media post, or website tab to cut through the noise.
Your interactive microsite design & launch
Your microsite design & launch timeline
Whether you start with an annual report design intensive or wish to highlight a specific initiative or campaign, we’ll work on your microsite from concept to completion in just 8 weeks.
Week 1
Discovery
Kickoff meeting to align on goals, design direction, and functionality.
Gather all assets: content, visuals, and brand guidelines.
Week 1-3
Design
Create and refine wireframes with client feedback.
Apply branding, colors, and interactive features to finalize the design.
Week 4-6
Development
Build the microsite in Webflow.
Test for responsiveness, functionality, and accessibility.
Week 7-8
Launch Prep
Final testing and client review.
Deliver the microsite, integrate analytics tracking, and provide launch support.
to transform their annual reports and impact stories
Have questions about microsite design? We’ve got answers.
A microsite creates focused impact by:
- Crafting an experience for your specific audience (no competing priorities)
- Adding interactive elements that deepen mission engagement
- Implementing focused tracking to measure initiative impact
- Testing new approaches without disrupting your main site
Think of it like this: A microsite is strategic website design with a specific focus (like your new initiative or campaign).
While we use the same design expertise, we apply it differently—crafting a targeted experience that lives independently from your main site while amplifying one key aspect of your mission.
Your content (text, photos, data), brand guidelines if you have them, and examples of websites you love. We’ll guide you through exactly what’s needed during our kickoff call.
This is a collaborative process. You’ll have multiple review points, and we’ll refine based on your feedback to ensure the final microsite perfectly represents your organization.
You’ll get a fully functional Webflow microsite ready to launch, complete with Google Analytics integration.
While we focus on design, we can recommend copywriters if you need help with content creation.
Yes! Webflow’s intuitive editor makes it easy to update content. We can point you to Webflow video resources to empower you to manage your site confidently.
Post-launch changes can be completed at an hourly rate or as part of a support agreement.
We cover the basics of accessibility to make your microsite user-friendly for all, including proper color contrast, clear icons, and descriptive labels. If you have an accessibility widget or tool, we can integrate it into the site as well.
We include foundational SEO setup, such as adding meta descriptions, page titles, image alt text, proper page architecture, and optimizing URLs.
However, this is not a full SEO optimized service. For more advanced SEO needs, we recommend working with an SEO specialist.
You can either use a subdomain of your existing website (like initiative.yoursite.org) or purchase a new domain.
We’ll help you decide which approach best serves your goals.
Send us a message to book a call with us to discuss your vision and goals. This quick chat ensures we’re aligned and ready to craft an engaging microsite tailored to your mission.
Because that buried webpage isn’t cutting it anymore
